When you are getting started with Internet marketing, you will soon come to the realization that having knowledge can really make a difference between success or failure. Therefore, you need to constantly be learning new things. In fact, most people who are very successful within the Internet marketing industry will tell you that educating yourself is one of the most important principals that can contribute your long-term success.
That being said, it's also incredibly important that you understand that you will need to take action. It is not enough to merely study various online marketing techniques and strategies. You need to also be willing to do the work necessary to try new ideas and to see what literally works for you and what does not work for you. Once you have discovered the things that really appear to be working, then it's critically important that you put them into action. You do not want to spend an excessive amount of time continuously doing research.
So as you can see, there is a balance that needs to be stuck between doing a lot of research on learning and then suddenly implementing everything that you have learned. Those who are the most successful at doing this will quickly discover that they are able to get more done in less time and actually get better results. So the choice is up to you. But if you're smart, you'll realize that it's really important that you continue to learn as much as possible about Internet marketing the same time making a concerted effort to implement everything that you're learning.