If you currently run a Christian home based business, then you are probably aware that email marketing is a big part of how you will market and communicate with your clients and business partners. Email marketing is a great and free method that any business owner can and should use to help build their brand and build their business. If you are looking for some great, ethical, and Christian-friendly ideas that you too can incorporated into your email marketing campaigns, then here are the top three ideas that you should know.
Top 3 Email Marketing Strategies for Christian Email Marketing for Free:
1. Email Newsletter: One great way that you may choose to use your emails is to create a newsletter that you send out periodically, whether that be weekly, bi-weekly or monthly. You can use your newsletter to send out Christian business tips and marketing ideas as well as to send out updates as to what is going on in your business and what great blessings you may have experienced in the past while. Use your newsletter to share inspiring stories to motivate your team and share your common faith. A newsletter is such a great way to stay in touch with all of your prospective clients, as well as to keep a relationship of trust so that even if they are not ready to do business with you now, when they are ready down the road they will remember that you are someone who will be worthy of their business. Be sure to use an auto-responder service such as GetResponse to personalize all of your correspondence and email as well. This will save you a great deal of time so that you do not have to individually write out each email or newsletter.
2. Email Signature: Another important detail of each and every email that you send out is the short bit that comes at the end. Do not overlook the strategy of using an email signature that includes your name, business name and click-able website link so that even if your email has nothing to do with your business, this signature at the bottom still creates a reminder and invitation to visit your link for more information as to what you do. So, if you are not already using an email signature, then be sure to start now. Make sure your signature is simple and clear, and if it is not generating much interest, then consider tweaking it a bit until it starts to stir up a greater response.
3. Special Email Offers: Another great part of Christian email marketing is that you have an opportunity to offer special deals to your customers or members of your team. This is a great way to help keep them excited and motivated and to let them know how much you really appreciate them. In business, and probably especially with any Christian Home Business, creating a special feeling of trust and loyalty should be an especially high priority. Also, if your company has access to any special incentives such as trips or prizes, be sure to offer these periodically to help encourage more business and development within your team.
Remember that as a Christian business owner, there are many great ways to develop an honest and successful home business. It is important to be ethical and trustworthy in all of your business practices. Never spam your links or make outrageous claims, and always be there to offer support to prospects as well as to business team members. By doing this, you will be sure to create a thriving business that will last for years.